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Preliminary work on improvements to the Interstate 70/Highway 58 interchange near the planned Cabela's store is underway by the Colorado Department of Transportation, including drainage and erosion-control projects. The Colorado Division of the Federal Highway Administration awarded a finding of no significant impact on the environmental assessment for the Cabela's development giving CDOT the go-ahead for road construction.
Experience a Cabela's Retail Store. Check out our store Photo Gallery and our Video Tour.
 The store, to be built as part of a development along I-70, would be similar in size to the Cabela's retail showrooms in Dundee, Michigan and Kansas City, Kansas.
"We're very excited we were given the green light to move forward with this store," said Dennis Highby, Cabela's President and Chief Executive Officer. "We're particularly excited that this store will incorporate many energy-efficient and environmentally friendly construction techniques and materials, as well as a beautifully landscaped campus with plants and trees native to Colorado."
Cabela's expects to employ as many as 400 people from Wheat Ridge and the surrounding area, who will join Cabela's family of staff members famous for their outdoor lifestyle and intimate knowledge of outdoor products. Products will include hunting, fishing, camping, hiking, boating and wildlife watching gear, as well as outdoor clothing and outdoors-styled gifts and furnishings.
The Wheat Ridge store will be built in Cabela's trademark style that evokes the feeling of the outdoors. Cabela's stores are known as top-notch educational and entertainment attractions, mixing a décor of museum-quality animal displays with colorful dioramas, huge aquariums stocked with native fish and a centerpiece indoor mountain displaying trophy animals interacting in realistic re-creations of their natural habitats.
"This store is expected to spark development in the growing community of complementary businesses, such as motels, restaurants and other travel-related services," said Highby.
- A towering mountain replica, the centerpiece of the store's open showroom, with running waterfalls and streams, a trout pond and trophy animals in re-creations of their distinct habitats. Similar mountains, each called Conservation Mountain, have been built in other Cabela's stores as monuments to wildlife and salutes to the sportsmen and women who support wildlife conservation.
- Walk-through, freshwater aquarium stocked with fish native to the area.
- Museum-quality representations of many wild-game species, including an expansive diorama devoted to African game animals.
- A deli-style restaurant will feature delicious wild-game sandwiches, as well as tamer fare.
- World-class Gun Library™, providing gun collectors and aficionados the opportunity to browse through a collection of examples of the gun-making art.
- Full-service fly-fishing shop, much like a store within a store, with the products - and helpful, experienced staff - for all fly-casters from novice to expert.
- Shooting gallery, providing fun along with the opportunity to learn basic shooting skills in a safe environment.
- Indoor archery range where archers can test and fine-tune their equipment.
- Bargain Cave, featuring discount prices on returned and discontinued merchandise.
About Cabela's Incorporated
Cabela's® Incorporated, headquartered in Sidney, Nebraska, is the world's largest direct marketer, and a leading specialty retailer, of hunting, fishing, camping and related outdoor merchandise. Since the Company's founding in 1961, Cabela'sâ has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World's Foremost Outfitter®. Through Cabela's well-established direct business and its growing number of destination retail stores, it offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela's also issues the Cabela's CLUB® Visa credit card, which serves as its primary customer loyalty rewards program.
CAUTIONARY STATEMENT FOR THE PURPOSE OF THE SAFE HARBOR PROVISIONS UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995
Statements in this press release that are not historical or current fact are "forward-looking statements" that are based on the Company's beliefs, assumptions and expectations of future events, taking into account the information currently available to the Company. Such forward-looking statements include, but are not limited to, the Company's statements regarding the construction and anticipated opening date of a destination retail store in Wheat Ridge, Colorado. Forward-looking statements involve risks and uncertainties that may cause actual results to differ materially from the expectations of future results that the Company expresses or implies in any forward-looking statements. These risks and uncertainties include, but are not limited to: supply and delivery shortages or interruptions; delays in traffic planning and/or road construction; the ability to secure required governmental permits and approvals, adverse weather conditions; adverse economic conditions causing a decline in discretionary consumer spending; the acceleration of new destination retail store openings; increasing competition in the outdoor segment of the sporting goods industry; labor shortages or increased labor costs; the cost of fuel increasing; increased government regulation; other factors that the Company may not have currently identified or quantified; and other risks, relevant factors and uncertainties identified in the Company's filings with the SEC (including the information set forth in the "Risk Factors" section of the Company's Form 10-K for the fiscal year ended December 30, 2006), which filings are available at the Company's website at www.cabelas.com and the SEC's website at www.sec.gov. Given the risks and uncertainties surrounding forward-looking statements, you should not place undue reliance on these statements. The Company's forward-looking statements speak only as of the date they are made. Other than as required by law, the Company undertakes no obligation to update or revise forward-looking statements, whether as a result of new information, future events or otherwise.
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