Losing a lure is never fun. Especially if it's your favorite or was expensive. Now you can retrieve your lures once they're snagged up. Simply slip the Lure Catcher onto your line and let it slide down to your lure. Its chains will then flail around your lure, snagging the hooks. Once you feel a solid connection, pull on the heavy cord to pop your lure loose. It's that simple. Comes complete with 45-ft. of cord and storage reel.