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It's your unquenchable passion to experience the outdoors. It's a deeply ingrained desire to personally connect with wildlife and untamed places. More than a pastime, a hobby or a diversion, it's in all you do and how you live. At home, at work and, of course, out there, it's always present, fueling your thoughts and guiding your actions.
Because It's in Your Nature.
Please check back to see the winners & their produced videos! We will post each winner's personalized commercial along with interviews of each winner.
In the mean time, head over to youtube.com/Cabelas to see all the videos.
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